Prada has opened its first store on the promenade of Saint Barthélemy, in the Caribbean. The new boutique, with a total surface area of 200 sqm, houses the women’s and men’s ready-to-wear, accessories and footwear collections, together with a selection of special products.
Prada presents an original design with an exotic vibe to create a unique, contemporary shopping experience. The store concept – inspired by the architecture of 1950s South American mansions – exhibits an exotic reinterpretation of the fashion house’s classic heritage elements.
The checkered marble floor teamed with natural materials such as wood, within a bright atmosphere, creates an elegant yet relaxed setting. The original white-and-yellow striped entrance ceiling is a modern take on a characteristic coffered ceiling. The entire space is flooded with natural light which filters through the large windows and the wooden brise soleils.
Rooms with original, creative vintage-fabric wall coverings, which were inspired by iconic prints from the Prada collections and reinterpreted in an architectural context, house the special products in a brightly colored versatile setting. The collections are displayed on shelves made of natural wood or printed with graphic motifs. To complete the furnishings, rare design pieces, such as tubular-framed wicker armchairs from the Fifties, original seating by Gio Ponti and rattan armchairs designed by Franco Albini, create intimate spaces for relaxing moments of leisure.
all images courtesy of Prada