Moia wants to remove one million cars from cities “We started one year ago at TechCrunch in London with the vision of partnering with cities to improve the efficiency on their streets. We want to create a solution for the typical transport problems that cities face, such as traffic, air and noise pollution, and lack of space, while simultaneously helping them reach their sustainability goals. In a short time, we’ve laid the groundwork to add a new mobility component to the urban mix. In 2018, we’ll be ready to launch our ride pooling concept internationally and take the first steps toward our goal of reducing the number of cars in major cities by one million in Europe and the USA by 2025,” says Ole Harms, Moia CEO.
As a first project, the entire ecosystem including the newly designed car will launch in Hamburg at the end of 2018. “We’ll be able to offer the complete ride pooling value chain – as needed or just individual pieces,” says Harms. Various operator models will be possible and can be developed together with cities and partners.
In addition to the car, the system consists of a customer app, which passengers use to book and pay for a Moia. The app shows which cars are available and how much the ride will cost before a customer books a trip. A pooling algorithm groups passengers with similar destinations together in order to increase the capacity for each car and to avoid detours. A driver app and comprehensive fleet management complete the system.
The Moia car is a fully electric car that provides space for up to six passengers to fit comfortably. The interior was designed to be spacious, with standalone seats, plenty of legroom, and enough space to move around and reach each seat with ease. The car was developed and designed exclusively for ride pooling services – every ride should be comfortable. Even those passengers who wish to have no contact with other passengers should feel comfortable onboard.
The seats are equipped with convenience features such as dimmable reading lights and USB ports. Each car also offers fast WiFi for passengers. The optimized automatic door and handlebar make getting in and out of the car easy. And luggage can be stored in a spacious area next to the driver.
The car has a range of more than 300 kilometers according to WLTP-standard and can be charged up to 80 percent in about 30 minutes.
all images courtesy of Volkswagen Group