Refine Method founder Brynn Putnam’s startup Mirror introduces the world’s first nearly invisible, interactive home gym featuring live and on-demand fitness classes in a variety of workout genres. Founder and CEO Brynn Putnam has been a pioneer of the fitness industry for more than a decade. Her career began as a professional dancer for the New York City Ballet, then as the founder of the acclaimed Refine Method fitness studios. Now, Brynn is applying her deep expertise in fitness, both as an entrepreneur and an accomplished athlete, to transform the fitness industry again with Mirror.
“Mirror is the first to bring the collective benefits of quality fitness studios into the home with a beautiful piece of hardware that enhances any room,” said Brynn Putnam, Founder and CEO of Mirror. “Studio classes are great for high-quality, hands-on training, but are often draining on time and budget. We’re creating a personalized experience with the best trainers and classes around the world, so anyone can enjoy the benefits of a workout, whenever and wherever they want.”
Mirror’s all-in-one responsive display is comprised of an LCD panel, stereo speakers, camera (with lens cap for privacy), microphone and one-way mirror to create a fully immersive fitness experience within your home. During a workout, instructors provide real-time instruction and even personal shout-outs. Mirror then optimizes in real time based on a user’s goals, preferences and biometric data. Sync a Bluetooth heart rate monitor or Apple Watch to enable competition mode and Mirror’s proprietary algorithm will track your ability to achieve, maintain and recover from target heart rate zones.
Mirros streams over 50 new workouts each week from its production studio in New York, which are continually added to Mirror’s vast library of on-demand content, and accessible through the companion mobile app. Users can select music to play during each class, with the option to choose from Mirror’s own curated playlists or use your own.
At launch, classes include cardio, strength, yoga, Pilates, barre, boxing and stretch, with levels ranging from beginner to expert. Mirror is available at www.mirror.co for $1,495 USD with a monthly content subscription of $39 USD.