New renderings have unveiled more details of the highly anticipated Apple Piazza Liberty store in Milan, developed by Foster + Partners, who has also designed the new Apple Store at Dubai Mall. Located at the heart of the city center, Foster + Partners’ solution is a reference to the original architectural solution of a piazza. The new flagship store will be located under the existing piazza, introducing a new public amphitheater and waterfall feature that will double as the store’s entrance.
Unlike a traditional storefront, the Apple Piazza Liberty has been envisioned as a place for public gathering. The retail area has been intentionally hidden beneath the piazza, accessed by passing between two walls of water, intended as a tribute to the historic fountains of Italian public spaces and the close connection between Milan and its canals. A glass elevator will provide an additional, accessible entrance.
Inside, the store has been designed to house range of events including technology seminars and children’s programs to encourage public use of the space. A date for completion has not yet been announced.
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