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Gnomo store in Valencia by Masquespacio

Luis Beltran

Located in Valencia’s Ruzafa heighbourhood, the new Gnomo store, artfully designed by local branding and interior design creative consultancy Masquespacio, has opened its doors to the public.

The project starts from the store specialized in objects and decoration that decided to open in 2010 in Valencia as an ode to design and a particular lifestyle that seeks for originality and beautiful things as told by the owners.

To celebrate their sixth birthday they decided to move to a new street in the popular quarter Ruzafa and count on Masquespacio for the design of their new home.


About the interior project in first case Masquespacio decided to maintain the eighties aspect from the space, adding a contemporary touch to it. A granite floor with a smooth color was added, together with white walls and a touch of blue and green to create a cheerful and amusing feeling to the lifestyle shop.

“Taking in count that Gnomo sells different kind of objects from a wide set of brands, it was important to create a funny and happy feeling, but without creating a visual disorder,” explains Ana Hernández, creative director of Masquespacio.


Talking about the product exhibition, a serie of tables and display elements easy to move were custom-made. That way the intention was to offer Gnomo’s store the possibility to change the product exhibition at any time depending on the actual type of products on sale.

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all images © Luis Beltran