Kento Gran Vía is the last project from the Spanish take away sushi chain in its home base of Valencia, designed by Masquespacio. The first Kento spot came to life in the summer of 2017 with a striking proposal of cement, golden touches and metal greens – something unexpected for the type of cuisine at hand. For this location, the fourth in the company’s roster, the designers went for several changes in scale: they experimented with large tiles throughout the venue’s 90 sq-m, along with semicircular strips of wood.
The former material is a new introduction, while the latter is a recurring element of the visual identity the duo created for Kento. “We wanted to continue to introduce a new material for each Kento, but maintaining others that clearly point to the brand’s previous interiors,” explained Masquespacio’s Christophe Penasse.
The much more minimalist design for this space, although creates strong contrast with the metallic green and gold colors applied on the different furniture and lighting elements.
In conclusion, the last Kento opening presents another version of the brand specialized in sushi, staying faithful to the corporate identity, but always looking to surprise their clients.
