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Nike 2014 #BETRUE Collection


Nike has unveiled its third #BETRUE Collection, a series of uniquely designed footwear and apparel that is inspired by the LGBT community, and celebrates the passion and pursuit of sport by all athletes. This year’s collection includes the Nike Free 5.0 and Nike Free OG, as well as the Nike SB Zoom Janoski.


The signature #BETRUE T-shirt anchors the apparel pieces, with the addition of a #BETRUE tank and #BETRUE City Pack T-shirts that highlight the energy of #BETRUE in four cities across the United States.


The #BETRUE collection features rainbow colors as a reflection of the diversity within sports and Nike’s support for the LGBT community. The 2014 collection also continues to build on the #BETRUE print that launched in 2013, with an update to the bold geometric shapes and a unique pattern with the words “Be True” embedded in the print.

The #BETRUE collection will be available beginning June 3 at select factory stores and June 5 at Nike.com.

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all images courtesy of NIKE