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FUDDY DUDDY: A Nostalgic Haven for Pizza Lovers in Athens

FUDDY DUDDY Pizza, Athens, EL / Saint of Athens + ICD Designers

FUDDY DUDDY is a unique pizza takeout establishment designed by Saint of Athens and ICD Designers. Located in the center of Athens, Greece, this small store is changing the way people enjoy street pizza by offering innovative pizza cones. These cones are not your typical pizza slices – they are larger, crispier, and more fulfilling than ever.

FUDDY DUDDY Pizza, Athens, EL / Saint of Athens + ICD Designers

Step inside and you’ll be transported to a nostalgic haven, where retro-styled elements blend seamlessly with modern design. The symmetrical geometry of 1950s American diners sets the stage, while bold color combinations, straight lines, and old-fashioned curves create a perfect balance between classic and contemporary.

FUDDY DUDDY Pizza, Athens, EL / Saint of Athens + ICD Designers

Drawing inspiration from the retro-colored universe of Wes Anderson and the urban window lines of Edward Hopper, the visual aesthetic of FUDDY DUDDY is truly captivating. But it’s not just about looks – the layout of the store is clean and straightforward, ensuring functionality within the small kitchen space. This allows for easy employee flow and seamless customer service, without compromising on the store’s unique charm.

FUDDY DUDDY Pizza, Athens, EL / Saint of Athens + ICD Designers

Adding a playful touch to the overall design are quirky handmade illustrations of pizza-cone riders and skaters, which adorn the brand’s packaging and collaterals. These delightful details lighten the overall design and emphasize the fun aspect of the FUDDY DUDDY brand.

FUDDY DUDDY Pizza, Athens, EL / Saint of Athens + ICD Designers

As you wait for your pizza cone, you’ll feel like you’ve stepped into a scene from a film. The mint blue counter and nostalgic ambiance create a visually appealing and unforgettable environment. Every visit to FUDDY DUDDY is not just a meal, but a dining experience that will leave a lasting impression.

Image courtesy of Giagkos Papadopoulos